Electric Scooter Market - Global Industry Insights, Trends, Outlook, and Opportunity Analysis, 2018-2026
Electric scooters are two or three wheeled
electric vehicles that use electricity as its power source. The
benefits delivered by electric scooters are fuel efficient,
electricity powered vehicles, which are also lightweight, compact,
easy to handle, and easy to manoeuvre.
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Lack of conventional fuel sources along
with concerns regarding growing carbon footprint is fuelling growth
of the global electric scooter market
Growing demand for fuel efficient vehicles, due to
low of availability of convectional fuel is one of the major driving
factors for growth of the market. Increasing awareness among
consumers regarding pollution, which is expected to further support
the market growth. Another factor driving growth for electric scooter
market is increasing CO2 emission in conjunction with factor
such as regulations concerning exhaust gas emissions. The electric
vehicles are fuel efficient vehicles, which in turn helps in reducing
CO2 emission.
Automotive and transportation segment accounted
for a major share in the global energy consumption market, which is a
major factor leading to increasing CO2 emission. Owing to these
factors, governments have implemented stringent regulations regarding
reducing carbon footprint and enhancing fuel efficiency, and this is
among key factors driving growth of the global electric scooter
market. For instance, the European Union has set emissions standards.
EU Regulation No 443/2009 sets an average CO2 emission target
for new passenger cars of 130 grams/kilometre. A target of 95
grams/kilometer will apply from 2021. According to CIA World
Factbook, conventional fuels, commonly referred to as the fossil
fuels such as coal, oil, and gas are expected to be exhausted by
2052, if the global consumption of oil remains consistent with an
annual oil consumption of over 11 billion tons. Therefore,
stringent government rules and regulations towards controlling the
emission of harmful gases will positively help in propelling growth
of the market.
Lack of availability of charging points is
one of the major factors hampering growth of the market
The scarcity of charging points in cities is a
major challenging factor for growth of the global electric scooter
market. These electric scooters does not have any other alternative
source in place of battery. Thus, complete drain of the battery can
stall the scooter and can put the traveller at risk. Moreover, prices
of electric scooter are also very high, which in turn decreases the
adoption of these scooters.
Lithium –ion battery segment is expected
to account for the largest market share during the forecasted period
Increasing prices of gasoline and diesel fuel is
expected to be major factor for increasing adoption of vehicles that
are environment-friendly. Thus, increasing demand for electric
vehicles is one of the major factors for high demand for lithium-ion
battery. For instance, according to Coherent Market Insights’
analysis, the annual sales of electric scooters as 542,000 Units in
2015, which witnessed an increase to 850,000 Units in 2016. Moreover,
another factor leading to increasing demand for lithium-ion batteries
is that the weight of the battery is very low as compare to the other
alternatives. This is expected to aid in increasing adoption of
lithium-ion batteries, which is in turn supporting growth of the
market during the forecasted period.
Global Electric Scooter Market: Regional
Insights
The global electric scooter market is segmented on
the basis of regions into North America, Europe, Asia Pacific, Latin
America, Middle East, and Africa. North America held a dominant
position in the global electric scooter market in 2016, and is
expected to retain its dominance throughout the forecast period. This
growth is attributed to growing stringency of regulatory bodies
towards reducing carbon footprint and emissions, and is also a major
factor propelling growth of the regional market. For instance,
Corporate Average Fuel Economy (CAFÉ) Standards in the U.S. is
propagating adoption of energy efficient automotive by formulating
regulations for reduction of petroleum consumption and enhancing
utilization of alternative fuel vehicles such as hybrid vehicles.
This in turn, creates a highly conducive environment for growth of
the global electric scooter market in this particular region.
Global Electric Scooter Market: Regional
Insights
Leading players in the market are introducing
innovative products, to cater to increasing consumer demand. Global
players are entering new markets in developing regions to expand
their customer base and strengthen their market presence. For
instance, in January 2017, Hyundai Motor Company launched the IONIQ
Scooter at the 2017 Consumer Electronics Show (CES) in Las Vegas,
U.S. IONIQ Scooter is a light weight electrically-powered scooter.
This launch will help in gaining a competitive edge in the market of
electric scooters.
Key players operating in the market include Honda
Motor Co. Ltd., Brammo, Inc., AllCell Technologies, LLC, Mahindra
& Mahindra Ltd, Terra Motors Corporation, Yamaha Motor Company
Limited, Suzuki Motor Corporation, KTM AG, Peugeot Scooters, and
Green Energy Motors Corp.
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