Global Car Dashcam Market - Size, Share, Outlook, and Opportunity Analysis, 2018-2026
Dashcams are small video cameras
installed on the dashboard of a vehicle. They are increasingly being
used to film the road in front or behind a vehicle, either as a
source of entertainment or as a source of evidence in the event of an
accident. Moreover, dashcams are beneficial for capturing unexpected
movement of cosmic bodies visible in the atmosphere. For instance,
dashcam footage was the most common footage of the February 2013
Chelyabinsk meteor, which was a superbolide that entered into Earth's
atmosphere over Russia on 15 February 2013. The video of this
occurrence was documented from at least a dozen angles by dashcams.
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Rising concerns
regarding safety coupled with stringent government regulations are
major factors driving growth of the global market
Increasing number of road accidents
and rising safety concerns are the major factors driving growth of
the car dashcam market. According to World Health Organization (WHO),
an estimated 1.3 million road accidents occur annually worldwide,
among which around 93% road traffic death occurs in low and middle
income economies. Thus, governments are implementing standards for
safety and prevention of accidents by mandating installation of
rear-view cameras in vehicles worldwide. For instance, in 2014, The
National Highway Traffic Safety Administration (NHTSA) issued a new
regulation that requires all vehicles under 10,000 pounds, including
buses and trucks, to have backup cameras by 2018. The report reveals
that, 210 fatalities and 15,000 injuries on an average are caused by
back over accidents while driving in reverse, annually. This is due
to lack of rear visibility causing a substantial number of pedestrian
injuries and deaths every year. These are few major factors driving
growth of the global car dashcam market size.
Global Car Dashcam
Market: Restraint
A major factor expected to hinder
growth of the global market is the stringent laws imposed against the
use of dashcams in certain countries. The use of dashboard cameras is
forbidden by law and considered as a violation of privacy in certain
European countries such as Austria, Belgium, and Switzerland and
heavy fines are charged on violators, thus restraining growth of the
market. For instance, according to Belgian Camera Act of March 2007,
regulating the installation and use of surveillance cameras in
private places that are accessible to the public, are liable to be
reported.
Global Car Dashcam
Market: Vehicle Type Segment
Among vehicle types, passenger cars
accounted for the largest share in the global car dashcam market in
2016, in terms of volume. For instance, according to The Organisation
Internationale des Constructeurs d'Automobiles (OICA), in 2016, total
vehicle produced globally was 94,976,569 units, among them 72,105,435
were passenger cars produced in 2016, which is almost 75% of the
global vehicle production. Therefore, increasing vehicle production
is leading to high demand for car dash cam market globally.
Global Car Dashcam
Market: Product Type Segment
Among product types, single lens
segment accounted largest share over of the overall market in 2016
and is projected to retain its dominance over the forecast period.
Multi lens segment exhibits a high
growth potential and is projected to gain significant traction over
the forecast period. Such dashcams offer front and rear protection to
the automobile and collects all-round evidence in the case of road
mishaps. Multi lens dashcams are capable of recording events taking
place in vehicles as well as external events through the rear
windshields.
Global Car Dash cam
Market: Regional Insights
The market for car dashcam in Asia
Pacific accounted for the largest share in 2016 and is expected to
retain its dominance over the forecast period. Growth in this region
is attributed to presence of some of the world’s largest
manufacturing and sales hubs in the region. According to Coherent
Market Insights’ analysis, production of vehicles in countries,
including China, India, Japan, South Korea, and Thailand accounted
for over 50% of the global production. This in turn, is expected to
boost the demands for car dash board cameras in this region.
Additionally, China and India are expected to be major growth engines
for the market in Asia Pacific. According to The Organisation
Internationale des Constructeurs d'Automobiles (OICA), in 2016, total
vehicle sales in China was 28,028,175 units, which was 14.5% of the
global sales, this in turn is driving demand for embedded systems
such as dashcams. These factors in turn, are expected to boost growth
of the regional market over the forecast period.
Global Car Dash Cam
Market: Competitive Background
Major players operating in the car
dashcam market include Hewlett-Packard Company, DOD-Tech Co. Ltd.,
ABEO Company Co. Ltd., Panasonic Corporation, Aiptek Inc., Garmin, LG
Corporation, Qrontech Co. Ltd., Pittasoft Co. Ltd., Satechi Baravon,
and Bulls-I Vehicle Drive Recorders.
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